Common mistakes using videos to promote websites
Common videos are a great way to promote any website. Still some common mistakes made in these common videos will affect the promotion of the websites to a great level. If these mistakes are avoided, common videos marketing will be even more effective.
The most common mistake made in video marketing is abrupt, undefined beginning and end. All the common videos should emphasize on a good beginning. The viewer should understand the gist of the video in the first 10 to 15 seconds. The whole success of the video depends on making the viewer look at it past 20 seconds.
Keep the length of the any common videos as short as possible. A survey indicates most people prefer 30 to 50 seconds videos than long videos. So make the videos as short as possible. Promote your website in the beginning and in the middle as many people don’t wait until the end of the video. But make sure the video has good end slide leading the user to the suitable website. This will be very useful for product selling website.
Indirect methods are always beneficial than direct methods. A website featuring the making of a beautiful cake in easy steps should lead to a cake accessory selling website for best results. Providing interesting, data in the video without the forcing the customer to buy anything always does the trick.
Most of the highly viewed common videos are humorous or leave the user wondering and smiling at the end. So don’t make any common videos or promotional videos too serious. Keep it as light and humorous as possible for best results.
We find so many common videos in inappropriate places. The best way to make good videos reach the target customer is to contact them through email. If a person visits a certain website, their email can be requested and continuous emails with good product promoting videos can be sent to them continuously.
This will make them feel they are remembered. Two in ten customers can be convinced to buy the product through these continuous email marketing. Videos promoting or describing a product play a major role in this type of marketing.