I’ve been spending a lot time on Quora recently reading the answers from other explanation video companies. It’s interesting to read to say the least. Lots of great ideas and of course, lots of poor ideas. But none of the answers really answer the core question.
Why use an explanation video?
Well, instead of adding my answer on Quora which will be lost, I’m going to let you know the secret here.
* This answer is not a way to win business. It’s an honest answer that we know it true.
An explanation video converts your visitor into a customer, fee paying or not. As simple as that. If you think about it, your visitor arrives on your website (let’s say that really were looking for your product or service) and they want to know what you offer. For example, let’s say they are looking for an explanation video. They want to land on your site and they don’t want to sit and read all your terms and conditions or wait for all your banners to run through. They want to click play, sit back, relax, understand what you are offering, then click a button to sign up, learn more or to make direct contact. If you whet the appetite of your visitor then you’re more likely to encourage them to contact you.
Why use The Cuillin Collective?
Our explanation videos are some of the best on the market. We can say this because we’ve been tracking our engagement levels of the past few years. The industry average is around 60-65% where ours sit at 71%+. This is why we’ve been so successful over the past 10 years.
So, what’s the best way to get started?
During our initial conversation we discuss all the options with you. We want you to get the video that you actually need. We’re not here to sell a specific style to you or for that matter, a video at all. We’re not that type of company. It’s more and more common for web video companies to sell you something that you don’t need. Simply said, that’s not us! We want you to make the right decision. If you want a video, then great, but if not, we’ll not pressurise you.
With explanation videos becoming more and more common it’s easy to find a company online that will try and create this style of video. So why choose us? Well, we can be 20 times less expensive than some of our competitors (this is actually true btw) and we offer a much higher standard of video. Of course we’ll say this though. Well, we’ve made over 1,000 explanation videos in the last 10 years, and each and every one of them is awesome! And we’ve had nothing but great reviews. If you’d like to speak with any of our past clients then why not let us know, and we’ll put you in touch.
Because we are a small, but growing, company, this allows us to really take the time and effort to craft each and every custom made explanation video exactly the way you want it. No handing down your video to somebody else to create. The only thing we outsource are our voice overs. Because simply put, “We canny speak wae an American accent!”
We at The Cuillin Collective are dedicated to offering our clients the very best in innovative styles and technologies coupled with the personalised one on one service often missing today. If you are interested in one of our simple custom made explanation videos then please feel free to contact us or use the live help button down there on the right.